With AB InBev’s recent dagger-to-the-heart acquisition of beer-universally admired Wicked Weed, the polarization between small independent breweries and “Big Beer” has been exacerbated to the point where it has endangered the very term “craft beer.” Craft used to be as simple as “How good is the beer in the glass?” But, using their insidious, now borderline nefarious tactics, Big Beer has obfuscated the meaning and, for all intents and purposes, stolen the word.
Daniel Drennon, “Unity. Now More Than Ever.”, Beer Paper (June 2017), 12.