Business “Rock stars themselves bear some responsibility for the creation of brand ‘rock stardom'” Author Drew Kaplan Date 18 September 2015 Rock stars themselves bear some responsibility for the creation of brand “rock stardom”. In...
Business “‘Rock star’…has become shorthand for a virtuosity so exalted it borders on genius” Author Drew Kaplan Date 13 September 2015 Once, a long time ago, a rock star was a free-spirited, convention-flouting artist/rebel/hero/Dionysian fertility...
Advertising, Business “A funny thing happens when a brand becomes associated with a rock star in the public imagination” Author Drew Kaplan Date 3 September 2015 A funny thing happens when a brand becomes associated with a rock star in...